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Division of Consumer Protection

The SD Division of Consumer Protection consists of an Assistant Attorney General, a director, four investigators,  and a complaint intake specialist, all of whom work under the direction of the Attorney General.

2011 Consumer Protection Stats

In 2011 the Division of Consumer Protection recovered $3,289,944 for consumers and 2,430 case files were opened. Division Investigators closed 2,005 case files. Approximately 17,655 calls were received by the Division. In addition, there were 4,746 Helpline inquiries/requests.

Duties & Responsibilities

 The major responsibilities of the Division of Consumer Protection are:                        

  • Investigate false, misleading, or deceptive trade practices         
  • Enforce consumer laws designed to protect the public and legitimate business community
  • Enforce statutes relating to buying clubs, telephone solicitation, telemarketing, and sweepstakes 
  • Advise consumers of their basic rights under consumer laws
  • Distribute consumer education materials
  • Assist in the preparation of legislation designed to protect consumers
  • Participate in multi-jurisdictional actions with other state and federal law enforcement agencies
  • Advise consumers of complaints on file against specific companies

National Consumer Protection Week 2012


National Consumer Protection Week

Consumer Financial Protection Bureau

COMPLAINT FORM

Featured Stories

The South Dakota Attorney General's office prosecutes some big cases from murder to kidnapping.  But one small division within the office works tirelessly on less glamorous cases, all for the state's consumers.  

 

 
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